Strategic planning here is an interactive process in which leaders, managers, and followers create a common goal together. Ebener and Smith, using their years of experience as consultants and teachers, have distilled their knowledge into a simple step-by-step process that can be used in the three types of organizations: business, not-for-profit, and public. The importance of planning and preparation, prioritizing needs, communication, and accountability in implementation are highlighted.

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Personen: Ebener, Dan R. Smith, Frederick L.

Standort: BSP

Schlagwörter: Strategisches Management